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Recently, Microsoft launched as many as for the iPad Surface RT television commercials. Light degrees from the fuselage, the price to the SD expansion and multi-tasking, Microsoft will be in each ad in the iPad for some ridicule, intended to enable consumers to understand, Surface RT tablet is best for them. Microsoft’s advertising strategy success of them from earlier Surface RT tablet already see that across the board price cuts, but despite this, Microsoft still did not give up on the iPad ridicule.
Wei Feng network July 19 news, in just shortly after Microsoft released its YouTube channel a mockery iPad series, the latest ad. The same familiar female voice Siri iPad this number does not stand out, there is no USB port, no physical keyboard, priced higher than the Surface RT “shortcomings.”
advertising behind the most interesting part is that Siri said, “This isn’t going to end well for me, is it? Nope definitely not ending well “This sentence, the implication refers to the advantages compared Surface RT, iPad Hougu somewhat worrying. This sentence can be said that Microsoft is playing his own face, according to yesterday’s Q4 quarterly earnings data, Surface RT preceding the time of substantial markdowns causing Microsoft lost nearly $ 900 million.
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