May 19
Models been able endurance 480 kilometers is because it consists of 8000 lithium battery pack to provide power. Now, Tesla is working with Google to discuss possible autopilot combination of technology and electric vehicles. Whether the combination of new energy and IT industry, Tesla Motors will detonate a new car revolution to become the next “Apple”? The adhere to
high-end deemed to successfully
seems overnight, the U.S. electric car maker Tesla became the focus of the outside world. Detonated it all, Tesla has announced first quarter earnings: net profit of $ 11.2 million, which is the first time the 10-year history of the car companies quarterly earnings.
Tesla Motors was founded in 2003 and headquartered in Silicon Valley, California, the name comes from Nikola Tesla, the father of electromagnetic physics, specializing in the production of pure electric vehicles in the U.S. market, and has launched a The two-door supercar Roadster and four-door luxury electric sports car models. In June 2010, Tesla became the first publicly traded since 1956 Ford U.S. auto manufacturer, is currently the only company in the United States independent manufacturer of pure electric vehicles.
Tesla adhere to the high-end electric vehicles route models priced at about $ 110,000. Efforts to reduce the price of new energy automotive products compared with other countries in the world, Tesla for the manufacture of expensive cars have a very firm attitude. In the company, high-income people are more likely to try and accept new things, and not sensitive to price.
In addition to the marketing strategy, Tesla expensive due to the use of lithium batteries as a power. Models using the lithium battery is a lithium cobaltate series, the advantage is higher than the weight of the unit, the Tesla which makes use of the same unit of volume and weight of the battery. Is also why MODELS has 480km Mileage.
Tesla’s insistence has been successful. It is reported that the first quarter of 2013, the U.S. market Tesla sold a total of 4750. Contrast Benz S-Class and BMW 7 Series sales were 3077 and 2338, the Audi A8 1462.
Council on Foreign Relations Senior Fellow, project director for energy security and environmental change Michael Lai Weini, said: “electric car sold to the rich is a promotion of new energy vehicles in the best way, so as to make United States to get rid of dependence on oil immeasurable significance for national security. “This is like the beginning of the traditional car just has a very expensive price, the rich naturally become the main players in the market.”
Insiders said that the high cost of electric vehicles is one of the biggest obstacle to the development of the industry. In the United States, the purchase of electric cars can enjoy up to a $ 7,500 federal tax credit, but even with this offer, the price of electric cars is still at a high level.
for Tesla only for the rich design and manufacture of automotive criticism has never stopped. Tesla began to recognize this problem, and proposed to trying to create one for all, not only the rich can afford electric cars. Founder and CEO Elon Musk said recently, the company goal is to have 10% of the total U.S. population can afford to buy Tesla Motors’s new Models.
, this maverick enterprises are trying to promote innovation, manufacturing compared to electric vehicles rely on the ability of traditional gasoline cars more competitive, to further boost market demand for electric vehicles, pull low oil consumption. However, in view of the current development trend, a short period of time to look forward to cheap Tesla does not seem realistic.
now legend has long been “the electric car revolution not yet become a reality. Due to weak sales performance, the United States government has become more cautious investment in electric vehicle infrastructure, which made the development of the electric vehicle industry further into a vicious circle.
Laiwei Ni said, “Compared with the traditional automotive industry, electric vehicles lack the economies of scale and a solid track record. They also do not have hundreds of years of development experience to improve technology to reduce costs. Significant progress from laboratory, in the future in order to vigorously develop the use of electric vehicles, we must figure out how much production capacity, charging network and service network. “
“, though they have an electric car is a very good thing, but the reality is that today’s electric cars price is not expensive I am also very envious of driving ModelS for people, but if the technical feasibility of a major breakthrough, so that ordinary people can afford to buy the next generation of electric vehicles. to help reduce America’s dependence on oil, then I think this is one we are willing to pay the price. “
author: Yuan Bo Source Wen Wei Po)
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