Microsoft did not push the iPad version Office: To preserve Surface CD - TechWeb

SAN FRANCISCO, June 15 news, technology blog TechCrunch wrote recently, Microsoft has just launched the iPhone version of Office 365, but did not launch iPad versions; If Office landing iPad, Microsoft’s own tablet Surface only real selling point it gone, sales will be more bleak.

The following are the main contents of the article:

remember Microsoft will play chopsticks iPad positioned as a toy, but will Surface positioned as PowerPoint editing machine that ads?

This is, consumers can not get on the iPad Microsoft Office software reasons.

Microsoft has just launched the Office applications for the iPhone, users can edit Word, Excel, and PowerPoint in any file. As its name Office Mobile for Office 365 subscribers explained, the application is only for users of Office 365 subscription, which means that it is actually an annual fee of $ 100. It is not “iOS version of Office”, but simply expensive for Microsoft’s cloud platform services office and part of the user to open an edit Office files.

screenshot from the application point of view, it is like a high-quality product. It supports such as graphics, animations, SmartArt graphics, rich media. Since compatible with MS cloud services, mobile phones save all changes to the original file will be updated.

but please do not expect Microsoft will launch a dedicated iPad Office applications. Microsoft can not stifle it is not selling Surface tablet unique selling point.

, judging from the sales, Surface may also be called a flaw, but the Tablet PC with sensational product is also completely take a share. Since the launch of Surface, Microsoft has continued to provide support, and continuously expand the advertising campaign to sell the product of office properties. In a recent television ad, Microsoft took Surface RT compared with the iPad, saying that for those people who need office of the former is the better choice.

However, in Microsoft’s eyes, “office” is equivalent to edit PowerPoint files. Editing on the iPad using Keynote slides is also very convenient, in fact a lot of it is also very clear Keynote users the benefits of the platform.

middle managers certainly would

Microsoft Office application development issues over a fierce infighting. On the one hand, the company must be properly support its Windows 8 ecosystem, which means that its Tablet PC product is positioned as the only MS Office solution. But again, MS Office true mobile version will also help Microsoft better fight Google Google Docs.

Office team lost this time, the Microsoft Office merely pushed to the iPhone platform, and on the face of Office were reduced. Windows 8 is the winning party, Surface still has some bright spots. Microsoft is a winner, only consumers are the losers. (Le Bang)

(Editor: Zhang Ningcong)