The low-cost version of the iPhone is not enough? Apple or push low-cost iPad mini - Tencent

[ REVIEW ] Apple may remove the rear camera, reduced capacity to 8GB, the selling price of the low-cost version of the iPad mini is expected to about $ 199-249.

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News (compiler: Zhang Xiumei) KGI Securities analyst Ming-Chi Kuo recently published Apple iPad the latest analysis report. The report shows that the iPad mini will be the highlight of the Apple iPad product, and the price will be lower. Previously, Ming-Chi Kuo had predicted Apple Retina Display iPad mini device will be launched in the fourth quarter of 2013.

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Ming-Chi Kuo said: will introduce a lower priced iPad mini to compete with Android, and strive to gain a place in the Apple introduced iPad mini2 before. And in order to reduce costs, Apple may use the higher end of the process to produce A5 processor, simplify the production process of the metal shell, to remove rear camera, reduced capacity to 8GB, and will choose to cooperate with more suppliers. Expected low-cost iPad mini priced at about U.S. $ 199-249 million (about RMB 1200-1500).

, while Ming-Chi Kuo also said that the introduction of low-cost iPad mini substantial increase in the sales of the iPad mini little help, but it can play against the low-end product market Android encroachment effect.

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The market before the launch of the first generation of iPad mini, many people hope that the price is set at between 199-249 U.S. dollars (about RMB 1200-1500), but eventually iPad mini is priced at $ 329 (about 2000 yuan). Although the final price is higher than the psychological expectations of consumers, but it should be noted that the iPad mini has all Apple products, the lowest profit margins of a product.

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In addition, there is news that Apple will launch later this year, low-cost version of the iPhone, polycarbonate shell.

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The Overall, Ming-Chi Kuo iPad growth in 2013 will be lower than in previous years, gradually began to dominate the market and the Android system Tablet PC Apple iPad’s market share in recent quarters has been as low as 50% or less. Ming-Chi Kuo Apple products is expected to continue to be competitive, but the growth will be slower. This situation until the introduction of the Retina Display iPad mini will be improved.